Analyticon 2026

A Day in the Life
of America

How 170,842 Americans spend their 1,440 daily minutes — and what shapes those choices.

How 1,440 minutes are spent
Sleep & Personal Care
575 min · 39.9%
Screen Time (TV, Gaming, Computer)
191 min · 13.3%
Other Leisure (Social, Reading, Relaxing)
104 min · 7.2%
Work
160 min · 11.1%
Household
121 min · 8.4%
Travel
72 min · 5.0%
Eating & Drinking
68 min · 4.7%
Caring for Family
33 min · 2.3%
Shopping
26 min · 1.8%
Exercise
17 min · 1.2%
Education
16 min
Religious & Civic
13 min
Volunteering
10 min
Over a lifetime, this adds up to...
6.9
YEARS
on screens
vs
0.6
YEARS
exercising

The average American spends 11× more lifetime on screens than on exercise.

Now — what shapes these choices?

The 1,440 is fixed. But life circumstances shift where every minute goes.

How your household shapes the day

Same 1,440 minutes — but who you live with rewrites the budget.
Difference from the average across all 170,842 respondents (min/day). Sorted by magnitude.

The Big Swap
Kids don't add activities — they replace them. Parents trade 69 min of TV for 50 min of caregiving. The swap is almost 1:1 — screen time directly funds childcare.
No Kids
Single + Couple · 91K
TV
+48
Caregiving
-31
Work
-13
z z z
Sleep
+2
Exercise
-1
Single Parent
With kids, alone · 26K
TV
-29
Work
-28
z z z
Sleep
+27
Caregiving
+9
Exercise
+7
Family
Partner + kids · 53K
TV
-69
Caregiving
+50
Work
+38
z z z
Sleep
-16
Exercise
0
More than average    Less than average    Brighter = bigger shift

The demographic fingerprint

Age, gender, education, employment — which reshuffles the day most?
Difference from overall average (min/day). Sorted by magnitude.

Key Patterns
Gender is a Work ↔ Housework swap — TV and exercise are nearly identical.
Retirement is the single biggest reshuffler: −121 min work → +129 min TV.
Not working = +87 min TV. Freed time flows overwhelmingly to the screen.
More education = −46 min TV, +36 work. The educated watch less and work more.
What if you swapped just 17 min of screen time?
103h/year
17 min less TV per day =
103 hours of exercise per year
25 marathons
That's the equivalent of
running 25 marathons annually
+3-7 years
Associated with
3-7 extra years of life
−30% risk
Reduces risk of
heart disease by 30%
−40% risk
Reduces risk of
depression by 40%
= quitting smoking
Mortality benefit
equivalent to quitting smoking
Sources: WHO Physical Activity Guidelines (2020); Wen et al., The Lancet (2011) — 15 min exercise ≈ quitting smoking in mortality benefit; Schuch et al., J. Psychiatric Research (2018); Moore et al., PLOS Medicine (2012)
ATUS 2003–2015 · 170,842 respondents · Bureau of Labor Statistics · Surabhi Jain